The game’s theme is love, and as much as I enjoy the way it makes me feel about my own feelings, I’m not entirely sure how much it’s actually for me.
That’s because I’m a bit of a sucker for the “perfection” that is a cute avatar and a game with cute characters, and I love my Nintendo-inspired avatar avatar, but I can’t seem to get myself to care about it in the same way that I’m interested in the perfect game.
“It feels like the perfect product,” says Lauren, a 24-year-old software engineer from Toronto who plays the game on a regular basis with her boyfriend.
“But it’s not.
It’s kind of a strange product.”
She says she doesn’t get that she’s part of the perfect, exclusive “perfect game” movement, because there are a lot of games out there that aren’t, which is why I’m so obsessed with Candy Crush Saga, an upcoming Nintendo 3DS title from the developers behind the massively popular game Candy Crush.
“We’ve created a game that’s about the love story,” says the game’s producer, John Hanke, in a video from the game industry conference Game Developers Conference.
“And the only reason it’s about love is because we think it’s a perfect game to make love to.”
“It’s not a perfect product” seems to be Hanke’s theme.
His title is “Beauty, Truth, and the Truth.”
I’m sure there are plenty of other games that focus on making love to their avatars or making love with them, but Candy Crush is more about the emotional resonance of a game’s art and music, and it has more to do with the fact that it’s free-to-play.
Hanke and his team were looking to make a game for a new generation of players, and Candy Crush had to cater to them.
“In terms of monetization, we thought, if we can get this to resonate with them on a personal level, then we can make the money that we need to make the game that we want to make,” Hanke says.
The game includes five modes: Love, Truth and the Story, Candy Crush, and Game Freak’s “Story Mode,” where players compete against other players on a series of challenges to find the “Perfect Game.”
Hanke said that he’s confident that his team can make a “perfect” game that resonates with the millions of players out there, even if he isn’t necessarily convinced that the game is perfect.
“The reality is that we’ve never had an audience of this size before, and we’re not sure we’re up to speed on that,” Hankel says.
“So we’re just trying to make sure we can take what we’ve got and make it a perfect experience for them.”
Candy Crush has more than 40 million users worldwide.
The team spent three months working on the game and released the game in April.
Hankel told me that the developers have been able to sell a lot more copies than they expected.
He says that “it was really tough to sell the game, because we had so many things to work on.”
Hankel has a history of being an early adopter, but he said that the team’s enthusiasm for the game was “so infectious that we didn’t know what to do, and people got excited about the game.”
“The fact that we had a really good user base, we had such a great team, and then they got so excited about it, that we were really happy,” he says.
And they were.
When I played Candy Crush’s first week on the 3DS, I was overwhelmed.
I couldn’t help but be moved by the emotional rollercoaster that Hanke had created.
I was a gamer before I was even born.
But I also knew from an early age that I was attracted to the art and sound of the games I loved.
I knew that my dad, my mom, and even my grandma had loved games as much and loved them more than I ever did.
And I knew what it was like to be a kid who had a passion for a game and to have that passion translate into an emotional connection.
“I was the only kid in my family who was really into video games,” says Hanke.
I’d spend my days in my bedroom playing the games that my friends and I played.
“My dad used to say to me, ‘If you can get a game, you’ll be happy,’ because he always thought that I would be happy in a game.”
That’s why he didn’t really play games, he says, but “I remember thinking that if you can make something like Candy Crush and make money out of it, it will be OK.”
“I think we’ve found a niche for people who really care about games” Hanke continues.
He said that Candy Crush was one of the first games he made